The initial concept of Fatblog was to capture and describe every aspect of my mission to lose weight and become physically fit. It is my intention to document the weight loss process, from the standpoint of a regular/normal/average guy. I want to make note of my progress on a weekly basis (I have a weight chart set up that I modify on Sundays with target weights for every last Sunday of the month that extends 4 months out.) I want to make note of what is working for me, and what isn’t working for me as I continue my commitment. This blog is for my benefit as well as the benefit of the audience. My plan is to update the blog daily with what I have eaten for the day, in total honesty (I have a sweet spot for pastries, diet be damned.)

Check out my page, ‘The Author’ so you might better understand me, and my perspective.

After putting in all the effort to design my blog’s theme (that font btw is ‘Bleeding Cowboys’ - thanks to BittBox for exposing me to it), it occurred to me that I should also make use of the space to write about other issues that are important to me, hence the additional categories to your right.

Lastly, isn’t it really all about the Benjamins? I want to develop a solid following of readers, and of course I’m going to try to make some money off this pig!

Aside: the lime doesn’t mean anything. Sure, I like lime flavored stuff, but mostly I just thought the green made a great contrast to the woody brown all over the rest of the site. Dig it.